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AI-Powered Scams in 2025: How to Spot and Stop Them
Helping Canadians recognize deepfakes, voice cloning, and AI-driven fraud during Fraud Prevention Month—and beyond.

🤖 What Are AI-Powered Scams?
Criminals are now utilizing artificial intelligence (AI) to enhance their scams. From cloned voices and deepfake videos to chatbots that build fake relationships, AI makes fraud look real, feel urgent, and spread fast.
Why It Matters: Canadians lost over $638 million to fraud in 2024—and the true number is far higher since most scams go unreported. In 2025, AI has made impersonation fraud, fake investments, and deepfakes some of the fastest-growing threats.
🚨 Recent Trends in AI Fraud
Voice Cloning (“Grandparent Scam”): Fraudsters mimic loved ones, pretending to be in urgent situations and begging for money.
Deepfake Videos: Fake but realistic videos of CEOs, politicians, or even news anchors are used to pressure staff into wire transfers, sway voters, or manipulate stock markets.
AI-Powered Phishing & Chatbots: Perfectly written emails, texts, or live chats that use personal details to trick you into clicking links or sharing credentials.
Pig Butchering Scams: Long-term “investment” scams run by AI chatbots posing as romantic partners or financial mentors.
Synthetic Identity Fraud: Scammers combine real and fake information to create convincing “people” who open accounts or apply for credit.
Fake News & Political Manipulation: AI-generated articles and deepfake political endorsements flood social media during Canada’s 2025 election.
🕵️ How to Spot AI-Generated Content
🔎 Red Flags:
Facial oddities — unnatural blinking, mismatched lighting, warped hands or backgrounds.
Strange voices — robotic tone, odd pauses, or lip-sync slightly off.
Unusual requests — sudden urgency, secrecy, or demands for money.
Suspicious sources — news posts or websites with odd URLs or fake verification badges.
Shifting platforms — someone pushes you to move to encrypted apps (e.g., Telegram, WhatsApp) too quickly.
Quick Tip: If something feels “off,” trust your instincts and double-check before acting.
🔐 How to Protect Yourself
✅ Verify first: Call or text the person directly before sending money.
✅ Slow down: Scammers thrive on panic—take a pause.
✅ Strengthen logins: Use phishing-resistant MFA, passkeys, or hardware keys.
✅ Limit oversharing: The less info about you online, the less ammo scammers have.
✅ Check sources: Reverse-search suspicious photos/videos and confirm URLs.
✅ At work: Train staff with phishing simulations that include AI-generated lures.
✅ Use tools: Scam detection apps, browser plug-ins, and C2PA authenticity labels can help flag deepfakes.
✅ Report it: File reports with the Canadian Anti-Fraud Centre, avoidAIscams.ca in BC, or local police.
🇨🇦 Canadian Context
Privacy Laws: PIPEDA protects personal data, but scams often exploit info from oversharing online. Bill C-27 may tighten protections.
Older Canadians: Seniors are frequent targets of voice scams. Families should set a safe word to confirm urgent calls.
Gen Z & Young Adults: Increasingly vulnerable due to trust in social media content and influencers.
Election Periods: Expect deepfakes and fake news to spike during national campaigns. Always confirm before sharing or donating.
Small Businesses: AI-driven CEO fraud and fake invoices are rising. Require two-person approval for major fund transfers.
🛡️ Tools & Resources
Google Scam Detection (Android) — Warns about suspicious calls and texts.
Norton Deepfake Protection — Alerts users to synthetic voices or media.
avoidAIscams.ca (BCSC) — Provincial hub for spotting AI-driven fraud.
GetCyberSafe.ca — Federal resource with alerts and safe practices.
Canadian Anti-Fraud Centre — Report scams and check alerts.
✅ Key Takeaways
AI scams—encompassing deepfakes, voice cloning, phishing, and fake investments—are rising rapidly.
Trust your instincts: If something feels off, verify it.
Protect your accounts with MFA, passkeys, and modern tools.
Families should use safe words; businesses should train their staff and establish a two-person approval process for financial transactions.
Reporting helps everyone—share suspicious activity with Canadian resources.
— The Click Code
Helping Canadians keep their digital lives safe, simple, and secure.